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By the enterprise sincere letter runs the concern with market credence
From;  Author:Stand originally

3. Sincere letter can reduce the loss of negotiant. Stop caustic is right hand in what easy loss spends to be set beforehand with control. Stop caustic trades to any is the person must. Did not stop caustic idea, perhaps be in in trading not set stops caustic to trading it is disastrous the person. In because be in,trading, every trade the person may make a mistake, when having judgement mistake. If judge a mistake, from stop caustic is very necessary step. But, whether stop caustic, besides trade him person outside subjective desire, still depend on trade environment and trade adversary. A judgement trades wrongly the handle that may let adversary capture you, meeting general buy you at the deathtrap. At that time, sincere letter can help you overshoot difficulty, trade the loss reduces a nadir.
4. Sincere letter can make negotiant is obtained most golden eggs. Hold to sincere letter to perhaps can lose one share at the moment interest, but will never lose long-term interests, won't lose prime increase more. From the point of the viewpoint of game theory, tell what sincere letter scores the biggest gain just about to assure. Economic main body wants those who undertake countless times to trade in the market, to obtain the addition of gross income, bo Yifang is met pay attention to sincere letter rationally, in an attempt to trade continuance goes down. Break one's promise in in trading, may gain extra advantage unfairly the first time, but bring about finally necessarily suffer a defeat.
Credit is an economy concept, be point to two or the purpose is with life of some kind of economy between many main body, establish the economic activity of the subjective acceptance on honest be as good as one's word and actual solvency foundation and union of objective practice photograph. Credit is the essence of modern market economy.
Below condition of modern market economy, credit has the following feature: (1) credence has monetary function. The company that has credit or individual need not pay to get capital, goods and materials or service instantly, accordingly, company credit assumed the monetary function in trading, make trade to be able to undertake below the circumstance that does not have money or equivalent. To the bargainor, he cannot call in instantly payment for goods, it is the loan to buyer or investment consequently; (2) credence can raise the effective requirement of the market, increase consumption, increase production thereby, expand trade. Because do not need to pay money or equivalent instantly, such, a few organizations that pay ability without reality or individual can take the Qianlaiman tomorrow sufficient today's need, enlarged the market thereby significant demand; (3) credence is to be able to be built, be understood, of test and verify. An enterprise can be passed enhance business ability, enhance company actual strength, honest be as good as one's word comes the credit that compose builds him, and this kind of credence can pass professional orgnaization or branch to make an assessment; (4) credence can be quantified. Of credit quantifying is the sincere letter condition that points to credit relative, usable and special symbol or simple article glyph mood will convey. If can divide the credence of the enterprise,be third class of A, B, C, every inside divide again for 3 grade. A: The credit rate of AAA stage business risk of tall, debt is little; The credit rate of AA stage business is higher, debt risk is lesser; The credit rate of class A enterprise is favorable, below normal circumstance Wu of countervail repay a debt does not have a problem. B: The credit rate of BBB stage business is average, like the ability — of Wu of countervail repay a debt; Rate of credit of BB stage company is poorer, liquidity is insufficient: The credit rate of B stage business is poor, liquidity is weaker. C: Credit of CCC stage company is very poor, have liquidity hardly; Extreme difference of credit of CC stage company, without liquidity: Discredit of C stage business.
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